Shopify or a custom e-commerce build?
Shopify vs. custom e-commerce: subscription + transaction fees vs. development cost. Flexibility, integrations, growth ceiling and break-even analysis.
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e-commerce
2 posts
← All postsE-commerce conversion rate optimisation: measuring and fixing the funnel
How to grow revenue without growing traffic. Measuring funnel steps, finding drop-off points, prioritising tests, and the 12 improvements that actually work.
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