ERP or Excel for SMBs? When to make the switch
When spreadsheets stop scaling, the signs you need an ERP/CRM, off-the-shelf vs custom builds, migration steps, and realistic price bands.
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Notes on design, code and artificial intelligence.
20 posts
What Is WhatsApp Business API? A Guide for Businesses
WhatsApp Business App vs. Business Platform (API): the real difference, template messages, opt-in rules, pricing model and setup steps.
Read more →Why website maintenance matters
What happens when a site goes unmaintained: security debt, expired SSL, broken forms, SEO drift — plus a maintenance checklist and what a good agreement covers.
Read more →Agency or freelancer for your website?
Agency vs. freelancer: accountability not price. Responsibility models, risk profiles, when neither needed — decision matrix and checklist.
Read more →Google Ads or SEO? Where should you put your budget?
Google Ads: fast traffic that stops with budget. SEO starts slow, compounds. Learning thresholds, timeline and budget allocation between channels.
Read more →PWA or native mobile app? A decision guide
PWA vs. native: not quality but hardware access and store needs. Decision matrix, publishing paths, App Store rules and sequencing strategy.
Read more →Shopify or a custom e-commerce build?
Shopify vs. custom e-commerce: subscription + transaction fees vs. development cost. Flexibility, integrations, growth ceiling and break-even analysis.
Read more →Website builder or professional website?
Website builder (Wix, Squarespace) vs. custom site: price, performance, flexibility and growth limits. When to start with each and migration strategy.
Read more →How is AI changing web design and coding? A data-driven guide
AI's impact on web design and software development: sourced data and a working plan for speed, code quality, security, accessibility and search visibility.
Read more →Accessible web design: an implementation guide for enquiry forms
Accessible form design covering labels, keyboard use, error messages, mobile layout and data charts. Includes sample code and a detailed test matrix.
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